RESUME

WORK EXPERIENCE 

Digital Marketing Manager, 59E59 Theaters
New York, NY | January 2024 - Present

  • Create, schedule, and track social media ads for over 15 shows per year

  • Establish a formula to track website link metrics

  • Liaise between producing theater companies and external vendors, including graphic designer and videographers

Digital Marketing Associate, 59E59 Theaters
New York, NY | January 2020 - June 2020; November 2021 - December 2023

  • Design and schedule bi-weekly email blasts and monthly newsletters

  • Develop, execute, and track content for social media posts and ads across various platforms

  • Track and report on audience feedback surveys

Digital Project Coordinator, Sanky Communications, Inc.
New York, NY | September 2021 - October 2021

  • Review creative content and deliverables and liaise with clients for approval

  • Lead weekly client meetings discussing production updates and future campaign planning

  • Regularly inspect email segments for accuracy, deliverability, and email performance

Digital Project Assistant, Sanky Communications, Inc.
New York, NY | March 2021 - September 2021

  • Set up HTML emails using Adobe Dreamweaver & deploy campaigns through various eCRMs 

  • Conduct quality assurance testing & track campaign performance

  • Help project manage the production of digital fundraising/marketing campaigns, including emails, advocacy petitions, landing pages, donation forms, & other web elements.

Marketing Manager, Mendez & Aberman
New York, NY | September 2019 – Present

  • Design logo for musical theater writing team & show art using Adobe Illustrator

  • Write and schedule posts for Facebook and Instagram 

  • Participate in monthly strategic planning meetings 

Administrative Assistant, Show-Score
New York, NY | August 2019 – January 2020 

  • Assist with social media copy-writing for Facebook, Twitter and Instagram

  • Organize information packets for events including organizing tickets and preparing envelopes 

  • Attend weekly meetings to review and improve event organization 

Bartender, Sweet Hospitality Group
New York, NY | September 2019 – January 2020

  • Handle cash & credit card transactions with patrons 

  • Maintain accurate inventory count during each performance 

  • Sell concessions at several Broadway/Off-Broadway theaters 

Marketing and Communications Apprentice, Hartford Stage
Hartford, CT | September 2018 – May 2019

  • Film all video interviews, including equipment setup & editing via Adobe Premiere Pro  

  • Assist at press nights & all other marketing events 

  • Maintain press & review archives using Adobe InDesign 

Marketing Intern, National Artists Management Company (NAMCO)
New York, NY | January 2018 - August 2018

  • Research & compare ticket prices; track weekly grosses across Broadway musicals  

  • Provide support for promotional video shoots, external events & administrative tasks 

  • Attend bi-weekly meetings to discuss sales, advertising & press for Waitress on Broadway 

Bartender/Concessions Worker, Paper Mill Playhouse
Millburn, NJ | November 2017 - July 2018

  • Handle cash & credit card transactions with patrons

  • Maintain accurate inventory count during each performance 

  • Set up & break down the bar & snack counters 

Marketing Associate/House Manager/Box Office Associate, Muhlenberg Summer Music Theatre
Allentown, PA | May 2017 - July 2017

  • Copyedit & proofread programs for errors and clarity

  • Graphic design using key art & production photos for promotional materials 

  • Help organize & oversee sensory-friendly and audio-described performances 

EDUCATION 

Muhlenberg College | Bachelor of Arts, cum laude, Allentown, PA 

Major: Media and Communications 

Minor: French and Francophone Studies 

Dublin City University | Study Abroad Dublin, Ireland 

Included Marketing and Social Media internship at Irish Arts Review 

CERTIFICATIONS

Google Ads Search Certification

Google Ads Display Certification

ADDITIONAL SKILLS 

Adobe Photoshop/Premiere Pro/InDesign/Illustrator
Squarespace, WordPress
Spektrix, DotDigital, Acoustic, Luminate Online, Pardot, TweetDeck, Hootsuite, Wordfly,
Google Office, Microsoft Office, French, Digital Photography, Valid NJ Driver’s License, Valid US Passport

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